VistaJet is set to organize its first-ever East and South Africa Static Display Roadshow, showcasing its flagship aircraft, the Bombardier Global 7500. The event will commence in Kenya’s capital, Nairobi, followed by a landing in South Africa’s top business centers, Johannesburg and Cape Town. Nairobi’s positioning as East Africa’s tech and business hub, along with Johannesburg and Cape Town’s role in South Africa’s mature aviation market, have made these cities essential focal points for VistaJet’s growth strategy.
The roadshow will engage with prospective and existing clients and the local media, serving as a platform to share VistaJet’s ongoing expansion and dedication to support the region’s economic transformation as set out in the AcFTA agreement. This roadshow follows the monumental success of its West African edition, held earlier in May.
According to the Middle East and North Africa Business Aviation Association (MEBAA), the number of business jets operating in Africa is expected to grow by 8% annually over the next five years. Currently, there are 418 jets on the continent, with South Africa having the largest business aircraft fleet, followed by Kenya and Nigeria. The ongoing growth of private aviation in Africa has also benefited the continent’s employment rates, with air transport contributing significantly to 7.7 million jobs and $63 billion in Gross Domestic Product (GDP).
VistaJet offers the world’s most extensive range of business jets and in the past 14 years it has built a strong African network, transforming business aviation in the region. During the East and South Africa Roadshow, VistaJet will showcase the Bombardier Global 7500, the largest and longest-range business jet and offers unbeatable global connectivity, flying up to 17 hours non-stop. Vista has 18 in the fleet – the world’s largest fleet of Global 7500. Precision-engineered wings provide an exceptionally smooth ride in the large cabin, with four separate living spaces, including a permanent stateroom, this jet is perfectly suited for business or a family dynamic.
In the first half of 2024, across Africa, Vista’s Global 7500 flight hours increased +33% – this aircraft is becoming increasingly more popular across the continent. The Global 7500 is popular for connecting African cities, such as Cape Town to Accra and Johannesburg to Cairo and international routes such as Africa and Asia, demonstrating a strong sentiment to increasing investment between the African and Asian continents.
An impressive Compound Annual Growth Rate (CAGR) for 20 years has made Vista the largest provider of on demand business flights in the world. And the trajectory is not changing — over the last 18 months, while the private aviation industry as a whole experienced a leveling out in demand following the post-COVID boom, Vista expanded its global footprint and as of July 2024, has gained an additional 50 basis points of total market share year-over-year, with its share of the market rising to approximately 5% of the total market.
With an addressable market of over 24,000 business jets around the globe, as well as broader spectrum of aspirational fliers, there is also significantly more scope and opportunity for the Group to capture further market share over the next two decades.
